“For a limited time, eligible Premium members can try out new features that we’re working on, including AI experiments. As a Premium member, you’ll also enjoy watching YT ad-free, downloads, and more,” reads the officialYouTube experimental features web portal.
The following experimental YouTube Premium features are actively being tested:
YouTubehasn’t yet provided an indication of when these experimental Premium features will land in stable form, though I’d imagine a launch window of sometime later this calendar year. In the meantime, the company is interested in receiving feedback in the form of a questionnaire – in exchange forsigning up and completing a study, YouTube is offering a complimentary gift card of an unspecified dollar amount.
Thought YouTube Premium was just for skipping ads? Think again
YouTube Premium has more than a couple perks that make paying worth it.
Google continues its efforts to monetize YouTube
YouTube Premium has evolved quite drastically over the years – first launching under the name YouTube Red back in 2014, the subscription-based service has picked up a number of useful features as time has progressed.
Early on, YouTube Premium offered perks such as an ad-free experience,a picture-in-picture mode, access to original video content in the form of ‘YouTube Originals,’ as well as the ability to download content to watch offline at a later date.
Today, YouTube Premium stands as a genuine competitor within the streaming industry.
Then, in 2018, parent company Alphabet (owner of Google) went ahead andlaunched a new music streaming serviceto compete with the likes ofSpotify, opting to market the service under the YouTube umbrella. Eventually, we saw thisYouTube Musicstreaming service get roped into the broader YouTube Premium suite of features, and the two services are now deeply intertwined with one another.
Today, YouTube Premium stands as a genuine competitor within the streaming industry. It offers a unique value proposition, incorporating both music and video streaming within a single subscription service. Google’s continued investment in new and experimental features bodes well for the future of the platform, and it’s arguably a necessity to offset the frustrations surroundingrising costs and price hikes.
More people should use this lesser-known YouTube Premium feature
YouTube Premium’s most-loved feature is its ad-free videos, but there’s another feature I find myself using a lot.
